What is sublimation?

Heat-Transfer vs Sublimation

Standard heat-transfer printing can be applied to any clothing or material, and can often be a little cheaper than sublimating because there are more suppliers available. However, the logos and designs applied using this method are far less durable, making it undesirable for personalised sports kit and custom training kit which needs to survive more rigorous use than normal clothing.

Full sublimation printing works using heat & pressure in a similar way, but rather than transfer the design to a layer sitting on top of the material, the dyes are vaporised and propelled into the actual fabric of the clothing so that the colours become a part of the material itself, on a molecular level.