Strategic Partnership with Pitchero

Powering the Future of Grassroots Sports: Our new partnership provides direct access to high-quality custom sportswear to 70,000+ teams across the UK

We’re thrilled to announce today a new strategic partnership with Pitchero as its official teamwear partner.

The partnership combines My Club’s technology-first approach to enable Pitchero’s 70,000+ registered teams' direct access to our fully customisable performance kits, bringing elite-quality design and delivery to teams of all levels.

Through Pitchero’s platform, teams can now access high-quality teamwear at better value and with kit cost still one of the biggest barriers to grassroots participation - a 2024 Sported survey found that 87% of UK families view sportswear as a key obstacle, with 74% believing children are less likely to take part without it - this partnership provides a smarter, more accessible solution.

You can read the full release here.